Supporting Indigenous Entrepreneurship through Podcasting
Indigenous Voices of Vancouver Island is a pioneering limited edition podcast series spotlighting Indigenous entrepreneurs in the island’s tourism sector. Available on major platforms like Spotify and Apple Podcasts, this project serves as a compelling case study, showcasing the transformative power of podcasting in advancing Indigenous tourism.
Collaboration and Representation
The project prioritized collaboration with Indigenous partners and communities to authentically represent their voices and perspectives. Kyla worked closely with Indigenous communities across Vancouver Island, fostering relationships with entrepreneurs committed to cultural preservation, economic development, and sustainable tourism practices, ensuring a diverse range of experiences in each episode.
Success and Impact
Since its launch in January 2023, Indigenous Voices of Vancouver Island has received overwhelmingly positive feedback. With over 14,000 radio listeners in 25 countries and more than 2,500 podcast downloads, the series has surpassed expectations, resonating with audiences worldwide.
Future Plans
The podcast’s success has secured funding for a second season, which will spotlight community-led initiatives and feature interviews with First Nations leaders across the island. This continuation aims to further raise awareness, strengthen cultural connections, and garner support for Indigenous businesses.
Conclusion
As the sole podcast in Canada dedicated to Indigenous tourism, this initiative serves as a beacon for promoting inclusive and authentic voices within British Columbia’s tourism industry using new mediums and technology. It underscores the importance of amplifying Indigenous entrepreneurship and culture on a global scale.
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